NASHVILLE AAF

 

Contrary to popular belief, the hottest thing in Nashville isn't the chicken. And no, it's not the country music either.
It's something even bigger.
It's the creative minds in Music City.
 

So to dial up the anticipation and appetite for the ADDY's, we put a spin on Nashville's iconic hot chicken, creating a fried chicken bucket to deliver to Nashville agencies. We then paired this with a whole integrated campaign of Nashville Hot Chicken themed materials to prove that the hottest thing in Nashville isn't the chicken.

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Then at the event we decked the place out with our fake fried chicken campaign look and feel.